Partial comparative messages in competition

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Bibliographische Detailangaben
Veröffentlicht in:	British journal of management
1. Verfasser:	Teng, Ching-i (VerfasserIn)
Weitere Verfasser:	Chang, Chung-chau (VerfasserIn), Lai, Jeng-yu (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2009
Schlagworte:	Werbung > Produktinformation > Wettbewerb > Konsumentenverhalten > Taiwan > Aufsatz in Zeitschrift
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