| New products : what separates the winners from the losers and what drives success
|
2005 |
Cooper, Robert G. |
| Distributed new product development (DNPD)
|
2005 |
Heck, Stefan |
| Winning product review approval
|
2005 |
Lonadier, Robert |
| Lessons learned from outstanding corporate innovators
|
2005 |
|
| Process ownership
|
2005 |
Watson, W. M. |
| Managing product development project teams
|
2005 |
Thamhain, Hans J. |
| Contextual research for new product development
|
2005 |
Conley, Chris V. |
| Getting lightning to strike : ideation and concept generation
|
2005 |
Miller, Christopher W. |
| Technology management
|
2005 |
Evans, Greg |
| Human factors engineering considerations in new product development
|
2005 |
Pancake, Mary Hoffman |
| Design becomes reality : rapid prototyping
|
2005 |
Sander, Raymond |
| Managing the supply chain implications of launch
|
2005 |
Calantone, Roger J. |
| Market testing and postlaunch evaluation for consumer goods
|
2005 |
Olson, David W. |
| First results from the 2003 comparative performance assessment study (CPAS)
|
2005 |
Adams-Bigelow, Marjorie |
| A new product's development strategy : formulation and implementation
|
2005 |
Castellion, George |
| New product portfolio planning and management
|
2005 |
Patterson, Marvin L. |
| Implementing product development
|
2005 |
O'Connor, Paul |
| The fuzzy front end for incremental, platform, and breakthrough products
|
2005 |
Koen, Peter A. |
| Innovation in large companies : approaches and organizational architecture
|
2005 |
Koen, Peter A. |
| Obtaining customer needs for product development
|
2005 |
Griffin, Abbie |
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