The effect of incidental affect on preference for the status quo

Gespeichert in:

Bibliographische Detailangaben
Veröffentlicht in:	Academy of Marketing Science Journal of the Academy of Marketing Science
1. Verfasser:	Yen, HsiuJu Rebecca (VerfasserIn)
Weitere Verfasser:	Chuang, Shih-chieh (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2008
Schlagworte:	Kundenanalyse > Emotion > Präferenztheorie > Experiment > Aufsatz in Zeitschrift
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!

Titel	Jahr	Band
Special issue: generalizations in marketing : systematic reviews and meta-analyses	2020
Special issue: managing business and innovation in emerging markets	2020
Special issue: consumer journeys : developing consumer-based strategy	2019
Special issue: marketing strategy in digital, data-rich, and developing market (D3) environments	2019
Special issue: service marketing strategy	2017
Understanding and managing customer engagement using customer relationship management	2017
Special issue: International competitiveness	2012
Special issue: 40th anniversary issue	2012
Special issue: Sustainability	2011
Special issue: Organization theory	2011
Special issue: Exploring the relationship between marketing and supply chain management	2010
Special issue: A tribute to Peter Drucker	2009
Special issue: Service-dominant logic : continuing the dialog	2008