The uses of marketing theory : constructs, research propositions, and managerial implications

The uses of marketing theory constructs, research propositions, and managerial implications

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Veröffentlicht in:Marketing research ; Vol. 2: Qualitative marketing research
1. Verfasser: Cornelissen, Joep D. (VerfasserIn)
Weitere Verfasser: Lock, Andrew (VerfasserIn)
Pages:2
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2009
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