An extrinsic and intrinsic motivation-based model for measuring consumer shopping oriented web site success

An extrinsic and intrinsic motivation-based model for measuring consumer shopping oriented web site success

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Bibliographische Detailangaben
Veröffentlicht in:Contemporary research in e-branding
Weitere Verfasser: Garrity, Edward (BerichterstatterIn), O'Donnell, Joseph B. (BerichterstatterIn), Kim, Yong Jin (BerichterstatterIn), Sanders, G. L. (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2009
Schlagworte:
Online-Handel > Innovationsakzeptanz > Konsumentenverhalten > Erfolgsfaktor > USA > Aufsatz im Buch
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