Agency-client relationship factors across life-cycle stages

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Bibliographische Detailangaben
Veröffentlicht in:Journal of relationship marketing
1. Verfasser: Fam, Kim-Shyan (VerfasserIn)
Weitere Verfasser: Waller, David S. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2008
Schlagworte:
Marketing > Werbung > Werbewirtschaft > Lebenszyklus > Aufsatz in Zeitschrift
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