Macro-aspects affecting sport sponsorship the case of Hungarian professional soccer clubs' sponsors

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Bibliographische Detailangaben
Veröffentlicht in:Society and economy
1. Verfasser: Berkes, Péter (VerfasserIn)
Weitere Verfasser: Nyerges, Mihály (VerfasserIn), Váczi, János (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2007
Schlagworte:
Fußball > Profisport > Sponsoring > Werbewirkung > Ungarn > Aufsatz in Zeitschrift
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