On building better construct measures implications of a general hierarchical model

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Bibliographische Detailangaben
Veröffentlicht in:Psychology & marketing
1. Verfasser: Mowen, John C. (VerfasserIn)
Weitere Verfasser: Voss, Kevin E. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2008
Schlagworte:
Marktforschung > Messung > Wissenschaftliche Methode > Aufsatz in Zeitschrift
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