| Internal communication and leadership
|
2008 |
Mast, Claudia |
| Evaluating strategic communication : theoretical and methodological requirements
|
2008 |
Raupp, Juliana |
| Communication management, organizational communication and public relations : developments and future directions from a German Perspective
|
2008 |
Wehmeier, Stefan |
| Rhetorical perspective and public relations : meaning matters
|
2008 |
Heath, Robert L. |
| Reconsidering strategic corporate social responsibility : public relations and ethical engagement of employees in a global economy
|
2008 |
May, Steve |
| Linking stakeholder relationships and corporate reputation : a public relations framework for corporate sustainability
|
2008 |
Rensburg, Ronél |
| Trust and credibility : prerequisites for communication management
|
2008 |
Bentele, Günter |
| Organizational communication and public relations : a conceptual framework for a common ground
|
2008 |
Theis-Berglmair, Anna Maria |
| The true, the good and the beautiful : reputation management in the media society
|
2008 |
Eisenegger, Mark |
| Intangible assets and communication
|
2008 |
Brønn, Peggy Simic |
| Excellence theory in public relations : past, present, and future
|
2008 |
Grunig, James E. |
| Public relations theory : the reconstructive approach
|
2008 |
Bentele, Günter |
| Political public relations : research on its success and its influence on German media coverage
|
2008 |
Fröhlich, Romy |
| Public relations and public diplomacy : some conceptual explorations
|
2008 |
Signitzer, Benno |
| Reflection : legitimising late modernity
|
2008 |
Holmström, Susanne |
| Public relations, persuasion and propaganda : truth, knowledge, spirituality and mystique
|
2008 |
L'Etang, Jacquie |
| Public relations and power : how hard is soft power?
|
2008 |
Verčič, Dejan |
| Risks and crises in virtual publicity : can publicity crises be prevented by public relations in the cyberspace?
|
2008 |
Lehtonen, Jaakko |
| Globalization and public relations
|
2008 |
Sriramesh, Krishnamurthy |
| The intereffication model : theoretical discussions and empirical research
|
2008 |
Bentele, Günter |
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