Cooperative or vindictive bidding strategies in sponsored search auction

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Bibliographische Detailangaben
Veröffentlicht in:	Internet and network economics
1. Verfasser:	Liang, Li (VerfasserIn)
Weitere Verfasser:	Qi, Qi (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2007
Schlagworte:	Online-Marketing > Suchmaschine > Auktionstheorie > Nichtkooperatives Spiel > Nash-Gleichgewicht > Theorie > Aufsatz im Buch
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