| Personality, activity, and attitude predictors of consumer behavior
|
1966 |
Pessemier, Edgar A. |
| Homemaker living patterns and marketplace behaviour - a psychonometric approach
|
1966 |
Wilson, Clark L. |
| The "present value" concept in evaluating new products
|
1966 |
Gottlieb, Morris J. |
| The role of education in packaging
|
1966 |
Gottscho, Ira |
| The sales responsibilities of the plant salesman
|
1966 |
Haggerty, John L. |
| The costs of inequate standards to the consumer
|
1966 |
Sandbach, Walker |
| Government/defense industry takes on the marketing concept
|
1966 |
Simon, Blair A. |
| Standards of competition and the food industries
|
1966 |
Markham, Jesse W. |
| Workable competition reexamined
|
1966 |
Sosnick, Stephen H. |
| The functions of product management past, present, and futurs
|
1966 |
Berow, S. William |
| Must we measure advertising effectiveness?
|
1966 |
Cooke, Blaine |
| Does American marketing strategy work abroad?
|
1966 |
Dutton, David |
| Manpower planning in the developing shortage of marketing manpower supply
|
1966 |
Stewart, George D. |
| Organization structure and its underlying theory of buyer behavior
|
1966 |
Howard, John A. |
| Harnessing engineers and scientists to the sales effort
|
1966 |
Andelson, R. P. |
| Advertising in a foreign country - Canada
|
1966 |
MacClelland, R. M. |
| Marketing costs of inadequate standards
|
1966 |
Barnes, Thomas L. |
| Travel industry institutions meld into marketing systems complex among Pacific area nations
|
1966 |
Barnet, Edward M. |
| The French-Canadian consumer : fact and fancy
|
1966 |
Lefrançois, Pierre C. |
| A factor analysis of air traveller attitudes
|
1966 |
Reynolds, William H. |
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