The activities market
|
1966 |
Earnshaw, Spencer W. |
How can and should marketing research fit into the organisation strukture for Maximum effectiveness?
|
1966 |
Buell, Victor P. |
What do you mean - advertising effectiveness?
|
1966 |
Halbert, Michael H. |
Managing the field marketing representative
|
1966 |
Gerrish, George B. |
The design, analysis and negotiations of incentive contracts
|
1966 |
Kennedy, John J. |
Standards as they affect the economy
|
1966 |
LaQue, F. L. |
Standardized packaging dimensions: Help or hindrance to effective marketing
|
1966 |
Mauger, E. T. |
The application of operating control systems to marketing
|
1966 |
Vest, Carlos R. |
New mathematics for marketing planning
|
1966 |
Kotler, Philip |
Reducing a widespread error in industrial forecasts
|
1966 |
Schweiger, Irving |
Sales conditioning the corporate climate
|
1966 |
Sears, William R. |
Changing impact of brand name promotion on marketing channels
|
1966 |
Port, Richard B. |
Strategic planning in diversified companies
|
1966 |
Berg, Norman |
Dynamic markets for the marketing of services : P.1. The emergence of a new era
|
1966 |
Duncan, Joseph W. |
Test market measurements for small business
|
1966 |
Land, Thomas H. |
Popular misconceptions about industrial marketing research
|
1966 |
Shrawder, J. Edward |
Packaging communications in international merchandising
|
1966 |
Dichter, Ernest |
The university's role in manpower development for marketing
|
1966 |
Berenson, Konrad |
Communications and the bottom line
|
1966 |
Damkroger, Stanley F. |
Behavioral sciences-tools for improving mass communications
|
1966 |
Gardner, Burleigh B. |