Succeeding with freemium : strategies for implementation
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2017 |
Holm, Anna B. |
Social media : open innovation in SMEs finds new support
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2017 |
Hitchen, Emma L. |
Balancing present needs and future options : how employees leverage social networks with clients
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2017 |
Josserand, Emmanuel |
Alcatel-Lucent falls, Huawei ascends : new product development makes the difference
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2017 |
Yan, Jie |
When family businesses go international : management sets the path
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2017 |
Jorge, Marta |
Call centers : is there an upside to the dissatisfied customer experience?
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2017 |
Hudson, Sarah |
Corporate social innovation : an Indian moving company drives industry change
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2017 |
Jayakumar, Tulsi |
Idea-generation communities : when should host firms intervene?
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2017 |
Divakaran, Pradeep Kumar Ponnamma |
A driver in every car : when the auto industry says jump, do governments say "how high?"
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2017 |
Buigues, Pierre-André |
Another failed M&A : misaligned business models as culprit
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2017 |
Floc'h, Gaël le |
Can profit and sustainability goals co-exist? : new business models for hybrid firms
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2017 |
Alberti, Fernando G. |
Business model innovation processes in large corporations : insights from BASF
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2017 |
Winterhalter, Stephan |
The ambidextrous manager : what role does culture play?
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2017 |
Hodgkinson, Ian R. |
French football, foreign investors : global sports as country branding
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2017 |
Chanavat, Nicolas |
Managing brand identity strategy : how professional football wins the game
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2017 |
Blumrodt, Jens |
Corporate accelerators : fostering innovation while bringing together startups and large firms
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2017 |
Kupp, Martin |
Counting the spoons : what really influences corporate reputation
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2017 |
Hirsch, Peter B. |
Business model innovation in base of the pyramid markets
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2017 |
Gebauer, Heiko |
Stakeholder dialogue : strategic tool or wasted words?
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2017 |
Guibert, Laetitia |
Sense, seize, reconfigure : online communities as strategic assets
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2017 |
Wagner, David |