| Individual giving behaviour : a multidisciplinary review
|
2008 |
Sargeant, Adrian |
| Issue and trends in foundation fundraising
|
2008 |
Leat, Diana |
| Applying the marketing concept in higher education : a stakeholder approach
|
2008 |
Liao, Mei-na |
| Volunteer recruiting, retention and development
|
2008 |
Govekar, Paul |
| Marketing and religion
|
2008 |
Mottner, Sandra |
| Relationship marketing in the arts : the new evoked authenticity
|
2008 |
Rentschler, Ruth |
| Comprehensive political marketing : global political parties, strategy and behaviour
|
2008 |
Lees-Marshment, Jennifer |
| Marketing AIDS prevention : an application of social marketing
|
2008 |
Basil, Michael |
| Implications of sexual dimorphism on volunteer recruitment and retention
|
2008 |
Wymer, Walter |
| Operationalizing the marketing concept : achieving market orientation in the nonprofit context
|
2008 |
Padanyi, Paulette |
| The dynamics and implications of relationship quality in the charity-donor dyad
|
2008 |
Shabbir, Haseeb A. |
| The branding of charities
|
2008 |
Hudson, Jane |
| e-philanthropy : leveraging technology to benefit charities and donors
|
2008 |
Hart, Ted |
| Social entrepreneurship : advancing research and maintaining relevance
|
2008 |
Mort, Gillian |
| Decision-making within higher education
|
2008 |
Moogan, Yvonne |
| The promise of marketing in higher education : where we have been, where we are and where we are going
|
2008 |
Madden, Charles S. |
| Marketing politics ... saving democracy?
|
2008 |
Lloyd, Jenny |
| Improving service quality in the new public sector
|
2008 |
Williams, Christine S. |
| Relationship marketing and the not-for-profit sector : an extension and application of the commitment-trust theory
|
2008 |
|
| Marketing strategies and portfolio analyses
|
2008 |
Krug, Kersti |
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