Setting targets in advertising research
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1965
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Tag hinzufügen | Titel | Jahr | Verfasser |
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| Analysis for sequential product testing using a balanced incomplete block design | 1965 | Rothfield, Robin |
| Market research in the British economy | 1965 | Wilson, Harold |
| Setting targets in advertising research | 1965 | Joyce, Timothy |
| The origin of marketing research | 1964 | Bottomley, David T. |
| Market research in India | 1964 | Parameswaran, K. |
| Advertising penetration : aided and unaided recall | 1964 | Crawley, Robert |
| Market research for industrial products in Europe | 1963 | Finlayson, R. J. |
| A review of 7-day recall | 1963 | Ehrenberg, A. S. C. |
| Some problems in the definition and measurement of advertising penetration; and an inquiry into two alternative methods for measuring one component | 1963 | Godwin, R. D. |
| Cybernetics and systems analysis | 1963 | George, Frank |
| Verified predicitions of consumer purchasing patterns | 1963 | Ehrenberg, A. S. C. |
| The role of the expert in market research | 1963 | Jpoyce, Timothy |