Pretesting questionnaires content analyses of respondents' concurrent verbal protocols

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Bibliographische Detailangaben
Veröffentlicht in:Fundamentals of marketing research ; Vol. 3
1. Verfasser: Bolton, Ruth N. (VerfasserIn)
Pages:3
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2007
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Befragung > Testmarkt > Aufsatz im Buch
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