Motivations and lifestyle : segmentation using the construct AIO

Motivations and lifestyle segmentation using the construct AIO

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Progress in tourism marketing
1. Verfasser: Gonzáles Fernández, Ana M. (VerfasserIn)
Weitere Verfasser: Cervantes Blanco, Miguel (VerfasserIn), Rodríguez Santos, María Carmen (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2006
Schlagworte:
Tourismusmarketing > Marktsegmentierung > Lebensstil > Aufsatz im Buch
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