Sustainable marketing marketing re-thought, re-mixed and re-tooled

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Bibliographische Detailangaben
Veröffentlicht in:	Critical marketing
1. Verfasser:	Peattie, Kenneth J. (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2007
Schlagworte:	Marketingtheorie > Nachhaltige Entwicklung > Aufsatz im Buch
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Titel	Jahr	Verfasser
Critical research in marketing : an armchair report	2007	Scott, Linda M.
Critical marketing : insights for informed research and teaching	2007	Schroeder, Jonathan E.
Local accounts : authoring the critical marketing thesis	2007	Bettany, Shona
Customer-driven or driving the customer? : exploitation versus exploration	2007	Marion, Gilles
'Which half?' : accounting for ideology in advertising	2007	McFall, Liz
The critical role of social marketing	2007
Relevance of critique : can and should critical marketing influence practice and policy?	2007	Wensley, Robin
Concerning marketing critterati : beyond nuance, estrangement and elitism	2007	Brownlie, Douglas
Making sense of consumer disadvantage	2007	Hamilton, Kathy
Advertising literacy revisited : fat children and other things	2007	Young, Brian M.
Can consumers escape the market?	2007	Arnould, Eric J.
Journeying beyond marketing's collective consciousness	2007	Mitchell, Ingrid Kajzer
Rethinking critical marketing	2007	Bradshaw, Alan
Beyond marketing panaceas : in praise of societing	2007	Badot, Olivier
Sustainable marketing : marketing re-thought, re-mixed and re-tooled	2007	Peattie, Kenneth J.