The diffusion of an innovatio among phsicians

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Bibliographische Detailangaben
Veröffentlicht in:	Marketing models
1. Verfasser:	Coleman, James (VerfasserIn)
Weitere Verfasser:	Katz, Elihu (VerfasserIn), Menzel, Herbert (VerfasserIn)
Format:	UnknownFormat
Veröffentlicht:	1968
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Titel	Jahr	Verfasser
Class and conservatism in the adoption of innovations	1968	Graham, Saxon
Family life cycle as an independent variable	1968	Lansing, John B.
The diffusion of an innovatio among phsicians	1968	Coleman, James
The logistics of distribution	1968	Magee, John F.
Consumer attitudes, expectations and plans	1968	Morrissett, Irving
The two-step flow of communication : an up-to-date report of an hypothesis	1968	Katz, Elihu
City shoppers and urban identification : observatios on the social psychology of city life	1968	Stone, Gregory P.
Sales effects of two compaign themes	1968	Henderson, Peter L.
Induced moods and attitudes toward products	1968	Axelrod, Joel N.
Simulating market processes	1968	Balderston, Frederick E.
Marketing research expenditures : a decision model	1968	Bass, Frank M.
Bayesian decision theory in advertising	1968	Green, Paul E.
The diffusion of an innovation among physicians	1968	Coleman, James
The analysis of consumer actions	1968	Kornhauser, Arthur
The socio-economic status of cities and suburbs	1968	Schnore, Leo F.
The significance of social stratificatio in selling	1968	Coleman, Richard P.
Group influences in marketing	1968	Bourns, Francis S.
Probabilistic models of consumer buying behavior	1968	Kuehn, Alfred A.
Dissonance or defensiveness?	1968	Deutsch, Morton
Preference for new products and its relationship to different measures of conformity	1968	Gruen, Walter