A framework and typology of ecopreneurship: leading bioneers and environmental managers to ecopreneurship

This chapter proposes a framework to position ecopreneurship in relation to other forms of environmental management. The framework provides a reference for managers to introduce ecopreneurship. Five basic positions are distinguished according to the degree of environmental orientation of a company&#...

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Bibliographische Detailangaben
Veröffentlicht in:Making ecopreneurs
1. Verfasser: Schaltegger, Stefan (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2005
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Online Zugang:PURE Lüneburg
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Beschreibung
Zusammenfassung:This chapter proposes a framework to position ecopreneurship in relation to other forms of environmental management. The framework provides a reference for managers to introduce ecopreneurship. Five basic positions are distinguished according to the degree of environmental orientation of a company's core business and the market impact of the company: environmental administrators, environmental managers, alternative activists, bioneers and ecopreneurs...
Beschreibung:Literaturangaben
Beschreibung:18 S
graph. Darst
ISBN:075464491X