A framework and typology of ecopreneurship: leading bioneers and environmental managers to ecopreneurship
This chapter proposes a framework to position ecopreneurship in relation to other forms of environmental management. The framework provides a reference for managers to introduce ecopreneurship. Five basic positions are distinguished according to the degree of environmental orientation of a company...
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Veröffentlicht in: | Making ecopreneurs |
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1. Verfasser: | |
Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
2005
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Schlagworte: | |
Online Zugang: | PURE Lüneburg |
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Zusammenfassung: | This chapter proposes a framework to position ecopreneurship in relation to other forms of environmental management. The framework provides a reference for managers to introduce ecopreneurship. Five basic positions are distinguished according to the degree of environmental orientation of a company's core business and the market impact of the company: environmental administrators, environmental managers, alternative activists, bioneers and ecopreneurs... |
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Beschreibung: | Literaturangaben |
Beschreibung: | 18 S graph. Darst |
ISBN: | 075464491X |