Realizing a new marketing strategy through organizational learning in industrial networks : implications for dynamic capabilities, a theory-of-the-business and sustainable competitive advantages

Realizing a new marketing strategy through organizational learning in industrial networks implications for dynamic capabilities, a theory-of-the-business and sustainable competitive advantages

Zugl.: Göteborg, School of Business, Economics and Law at Gothenburg Univ., Diss., 2005

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Bibliographische Detailangaben
1. Verfasser: Timlon, Joachim (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Calmar Univ. of Calmar, Baltic Business School 2005
Schlagworte:
Organizational learning > Organizational effectiveness > Interorganizational relations > Business networks > Marketing > Hochschulschrift > Marketingstrategie > Organisatorisches Lernen
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