Supply chain management in a promotional environment

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Bibliographische Detailangaben
Veröffentlicht in:	Retailing in the 21st century
1. Verfasser:	Huchzermeier, Arnd (VerfasserIn)
Weitere Verfasser:	Iyer, Ananth V. (VerfasserIn)
Pages:	21
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2006
Schlagworte:	Beziehungsmarketing > Einzelhandel > Handelsmarketing > Verkaufsförderung > Marktforschung > Prognoseverfahren > Lieferkette > Efficient Consumer Response > Aufsatz im Buch
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Supply chain management in a promotional environment	2006	Huchzermeier, Arnd
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