The wheel of retailing

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Bibliographische Detailangaben
Veröffentlicht in:	Marketing management and administrative action
1. Verfasser:	Hollander, Stanley C. (VerfasserIn)
Format:	UnknownFormat
Veröffentlicht:	1968
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Titel	Jahr	Verfasser
Pricing policies for new products	1979	Dean, Joel
On knowing the consumer : an overview	1968	Newman, Joseph W.
The fail-safe salesman	1968	Reynolds, William H.
New reasoning in choosing a warehouse location	1968	Whiteman, Irvin R.
The functions of advertising in our culture	1968	White, Irving S.
Family life cycle as an independent variable	1968	Lansing, John Belcher
Branding policies and practices	1968	Schutte, Thomas F.
Theory and practice of market planning	1968	Alderson, Wroe
What is a business?	1968	Drucker, Peter Ferdinand
The concept of the marketing mix	1968	Borden, Neil Hopper
Defining advertising goals	1968	Colley, Russell H.
Clues for advertising strategists	1968	Cox, Donald F.
The significance of social stratification in selling	1968	Coleman, Richard P.
Modern methods for local delivery route design	1968	Maffei, Richard B.
Time lag in new product development	1968	Adler, Lee
What makes a good salesman	1968	Mayer, David
Measuring the cost and value of marketing	1968	Hollander, Stanley C.
The wheel of retailing	1968	Hollander, Stanley C.
The adoption process	1968
Market knowledge : source of objectives	1968	Jerome III., William Travers