Changing focus in the regulation of advertising
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| Veröffentlicht in: | Advertising and society |
|---|---|
| 1. Verfasser: | |
| Format: | UnknownFormat |
| Veröffentlicht: |
1974
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Tag hinzufügen | Titel | Jahr | Verfasser |
|---|---|---|
| Advertising in the affluent society | 1974 | Demsetz, Harold |
| Changing focus in the regulation of advertising | 1974 | Pitofsky, Robert |
| Advertising in the nonprofit sector | 1974 | Kotler, Philip |
| Advertising and the consumer | 1974 | Telser, Lester G. |
| Is advertising a barrier to entry? | 1974 | Brozen, Yale |
| Advertising and American civilization | 1974 | Boorstin, Daniel J. |
| The economic value of advertising | 1974 | Nelson, Phillip |
| Truth in advertising : the role of government | 1974 | Posner, Richard A. |
| How advertising works | 1974 | Treasure, John A. P. |