A new profession to aid management

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Bibliographische Detailangaben
Veröffentlicht in:	Analytical viewpoints in marketing management
1. Verfasser:	Harper jr., Marion (VerfasserIn)
Format:	UnknownFormat
Veröffentlicht:	1968
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Titel	Jahr	Verfasser
Analytical methods of measuring marketing profitability : a matrix approach	1968	Mossman, Frank H.
Multi-stage approach to pricing	1968	Oxenfeldt, Alfred Richard
The effect of social stratification on market behavior	1968	Rotzoll, Kim B.
The marketing audit : its nature, purposes, and problems	1968	Shuchman, Abe
A new orientation for plotting marketing strategy	1968	Adler, Lee
Commentary on "Impact of government upon the market system"	1968	Banks, Seymour
A theoretical model for consumer market prediction	1968	Cohen, Reuben
What is the marketing management concept?	1968	McKitterick, J. B.
Operations research in solving a marketing problem	1968	Cross, James S.
Product differentation and market segmentation as alternative marketing strategies	1968	Smith, Wendell R.
A note on some experimental findings about the meanings of price	1968	Leavitt, Harold J.
Impact of government upon the market system	1968	Grether, E. T.
Operations research in marketing	1968	Kotler, Philip
The propaganda function in marketing	1968	McGarry, Edmund Daniels
The logistics of distribution	1968	Magee, John F.
A new profession to aid management	1968	Harper jr., Marion
Science and thruth in marketing research	1968	Politz, Alfred
The dynamic of brand-loyalty and brand-switching	1968	Lipstein, Benjamin
The trajectory theory of goal-setting for products	1968	Crawford, C. Merle
The marketing revolution	1968	Keith, Robert J.