Decision theory in market planning and research
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Veröffentlicht in: | Models, measurement and marketing |
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1965
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Titel | Jahr | Verfasser |
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Decision theory in market planning and research | 1965 | Green, Paul E. |
The setting: Some non-metric observations | 1965 | Langhoff, Peter |
Reliability of models in the social sciences | 1965 | Churchman, C. West |
Computers: the marketing laboratory | 1965 | Starr, Martin Kenneth |
Mathematics and marketing | 1965 | Kuhn, Harold W. |
Theory into practice | 1965 | Detlefsen, Guy-Robert |
Models of economic competition | 1965 | Baumol, William J. |
Fundamental scientific aspects of marketing and the development of marketing models | 1965 | Littauer, Sebastian B. |
Models for the budgeting of advertising | 1965 | Kuehn, Alfred A. |