The role of the purchasing agent in industrial innovation
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Veröffentlicht in: | Organizational buying behavior |
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1978
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Titel | Jahr | Verfasser |
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Re-invention : the reshaping of innovaions in adoption | 1978 | Agarwala-Rogers, Rekha |
Dyadic interactions : some conceptualizations | 1978 | Wilson, David T. |
Organizational buying center : a research agenda | 1978 | Wind, Yoram |
The dyadic paradigm with specific application toward industrial marketing | 1978 | Bonoma, Thomas V. |
Exchange and decision processes in the buying center | 1978 | Bagozzi, Richard P. |
Factors influencing buying behavior and acquisition management in R & D organizations | 1978 | Guiltinan, Joseph P. |
The role of the purchasing agent in industrial innovation | 1978 | Mogee, Mary Ellen |
A methodology for research on organizational buying behaviour | 1978 | Calder, Bobby L. |
An alternative framework for examining the industrial buying process | 1978 | Spekman, Robert E. |