The use of mathematical models in marketing

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Veröffentlicht in:Readings in management control
1. Verfasser: Kotler, Philip (VerfasserIn)
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Veröffentlicht: 1970
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Titel Jahr Verfasser
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Principles of modern managerial control 1970 Powell, Ray M.
Developing the science of management control 1970 Mockler, Robert J.
Management control : a suggested formulation of principles 1970 Koontz, Harold
The use of mathematical models in marketing 1970 Kotler, Philip
Framework for analysis 1970 Anthony, Robert Newton
Systems theory and management 1970 Johnson, Richard A.
How to use linear programing 1970 Bryan, Stanley E.
An introduction to PERT 1970 Neuwirth, Sidney I.
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