Segmentation its place in marketing management

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Business quarterly
1. Verfasser: Engel, James F. (VerfasserIn)
Weitere Verfasser: Fiorillo, Henry F. (VerfasserIn), Cayley, Murray A. (VerfasserIn)
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Veröffentlicht: 1971
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