A probabilistic approach to consumer behavior

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Bibliographische Detailangaben
Veröffentlicht in:	Theory in marketing
1. Verfasser:	Kuehn, Alfred A. (VerfasserIn)
Weitere Verfasser:	Day, Ralph L. (VerfasserIn)
Format:	UnknownFormat
Veröffentlicht:	1964
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Titel	Jahr	Verfasser
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A normative theory of marketing systems	1964	Alderson, Wroe
Marketing theory as marketing management	1964	Churchman, C. West
Some observations on "structural" formation and the growth of marketing channels	1964	Breyer, Ralph Frederick
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A conceptual approach to marketing	1964	McInnes, William
How we can "know" more about marketing	1964	Bliss, Perry
The stages of retail development	1964	Regan, William J.
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The survival concept and the nonprofit behavior system/ Stanley J. Shapiro	1964	Shapiro, Stanley J.
Price warfare : a form of business rivalry	1964	Cassady jr., Ralph
Company goals, growth, and the multiproduct firm	1964	Baumol, William J.
Market structures and functions in agricultural control programs	1964	Arthur, Henry B.
Consumer acceptance theory	1964	Aspinwall, Leo V.
A regional science approach to market projections	1964	Isard, Walter
Interacting roles of the household purchasing agent	1964	Whiteside, Henry O.
The merchandising function	1964	McGarry, Edmund Daniels
Towards a theory of retail competition	1964	Alderson, Wroe
Political science and marketing	1964	Thorelli, Hans B.