The diffusion of an innovation among physicians

Gespeichert in:

Bibliographische Detailangaben
Veröffentlicht in:	Marketing models
1. Verfasser:	Coleman, James (VerfasserIn)
Weitere Verfasser:	Katz, Elihu (VerfasserIn), Menzel, Herbert (VerfasserIn)
Format:	UnknownFormat
Veröffentlicht:	1964
Schlagworte:
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!

Titel	Jahr	Verfasser
Postdecision exposure to relevant information	1968	Ehrlich, Danuta
The two-step flow of communication : an up-to-date report of an hypothesis	1964	Katz, Elihu
A heuristic program for locating warehouses	1964	Kuehn, Alfred A.
Dissonance or defensiveness?	1964	Deutsch, Morton
Group influences in marketing	1964	Bourne, Francis S.
Bayesian statistics in marketing	1964	Roberts, Harry Vivian
Bayesian statistics and product decisions	1964	Green, Paul E.
The effect of promotional effort on sales	1964	Magee, John F.
The logistics of distribution	1964	Magee, John F.
The socio-economic status of cities and suburbs	1964	Schnore, Leo F.
Sales effects of two campaign themes	1964	Henderson, Peter L.
Family life cycle as an independent variable	1964	Lansing, John Belcher
Bayesian decision theory in pricing strategy	1964	Green, Paul E.
The diffusion of an innovation among physicians	1964	Coleman, James
Linear programming in media selection	1964	Day, Ralph L.
Use of linear programming to optimize media schedules in advertising	1964	Wilson, Clark L.
Class and conservatism in the adoption of innovations	1964	Graham, Saxon
Bayesian decision theory in advertising	1964	Green, Paul E.
Advertising : a problem in industrial dynamics	1964	Forrester, Jay Wright
Simulating market processes	1964	Balderston, Frederick E.