Exploring managerial decisions in export strategy formulation: Austrian managers' cognitive maps

Exploring managerial decisions in export strategy formulation: Austrian managers' cognitive maps

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Veröffentlicht in:Applying qualitative methods to marketing management research
1. Verfasser: Wührer, Gerhard (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2004
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