Autopsies of marketing failures
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| Veröffentlicht in: | Competition in marketing |
|---|---|
| 1. Verfasser: | |
| Format: | UnknownFormat |
| Veröffentlicht: |
1964
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Tag hinzufügen | Titel | Jahr | Verfasser |
|---|---|---|
| Marketing opportunities in the Common Market | 1964 | Calderwood, James D. |
| Autopsies of marketing failures | 1964 | Berg, Thomas L. |
| The role of point of purchase display in the manufacturer's marketing mix | 1964 | McCammon jr., Bert C. |
| The phenomenological situational episode : a competitive tool for marketing management | 1964 | Field, George A. |
| Competition in freight transport | 1964 | Waters, L. L. |
| Automation and mechanization, the competitive edge | 1964 | Goeldner, Charles R. |
| The salesman and competition | 1964 | Rathmell, John M. |
| The American art of wanting | 1964 | Regan, William J. |
| Some unresolved questions in retail competition | 1964 | Hollander, Stanley C. |
| Marketing opportunities in the developing economies of India and Pakistan | 1964 | Mead, Richard R. |
| Advertising research in action | 1964 | Britt, Steuart Henderson |
| A competitive edge in marketing communications | 1964 | Myers, James H. |
| Contactual competition in aerospace marketing | 1964 | Reynolds, William H. |