| Coordinating strategic and operational planning
|
1969 |
Andersen, Theodore A. |
| Strategy vs tactics in selling
|
1969 |
Cash, Harold C. |
| Market segmentation and industrial buying behavior
|
1969 |
Faris, Charles W. |
| Persuasive communications
|
1969 |
Schwartz, David J. |
| Sales conditioning the corporate climate
|
1969 |
Sears, William R. |
| Life cycle concept in marketing research
|
1969 |
Wells, Willliam D. |
| Interpersonal communication and personal selling
|
1969 |
Stidsen, Bent |
| Cost analysis, finding marketing weaknesses
|
1969 |
McGann, Thomas F. |
| Further pinpointing of prospects for industrial sales
|
1969 |
Lieberman, Alfred |
| The behavioral sciences and the marketing manager
|
1969 |
Webster jr., Frederick E. |
| What you should know about sales forecasting
|
1969 |
Schoonmaker, Warren K. |
| How many salesmen do you need?
|
1969 |
Semlow, Waler J. |
| Inequality in products, orders, customers, salesmen, and sales territories
|
1969 |
Wolfe, Harry Deane |
| How to create a salesman
|
1969 |
Morse, Leon |
| A guide to better methods of sales compensation
|
1969 |
Barry, John W. |
| Basic duties of the modern sales department
|
1969 |
Kelley, Eugene J. |
| Base theory in the formulation of sales strategy
|
1969 |
Gwinner, Robert F. |
| Accountings̕ role in marketing
|
1969 |
Barry, John W. |
| Measuring the sales managerial climate
|
1969 |
McCarthy, John J. |
| No easy road to market orientation
|
1969 |
Lear, Robert W. |
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