Rethinking market research in the digital world
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| Veröffentlicht in: | Wind, Jerry Digital marketing |
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| Weitere Verfasser: | , |
| Format: | UnknownFormat |
| Sprache: | eng |
| Veröffentlicht: |
2001
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Tag hinzufügen | Titel | Jahr | Verfasser |
|---|---|---|
| The digital technological environment | 2001 | Ruefli, Timothy W. |
| Infrastructure for e-business | 2001 | Kohli, Rajeev |
| Strategic uncertainty and the future of electronic consumer interaction | 2001 | Clemons, Eric K. |
| Digital marketing and the exchange of knowledge | 2001 | Davenport, Thomas |
| Consumer behavior in digital environments | 2001 | Dholakia, Utpal |
| New offering realization in the networked digital environment | 2001 | Balasubramanian, Sridhar |
| Digital marketing communication | 2001 | Deighton, John |
| The challenge of digital marketing | 2001 | Wind, Jerry |
| Economic perspectives on digital marketing | 2001 | Barua, Anitesh |
| The Internet buyer | 2001 | Reibstein, David J. |
| Data mining digital customers | 2001 | Levin, Nissan |
| Rethinking market research in the digital world | 2001 | Burke, Raymond R. |
| Technology-driven demand : implications for the supply chain | 2001 | Fisher, Marshall |
| Pricing opportunities in the digital age | 2001 | Simon, Hermann |