ESOMAR WAPOR congress [papers

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Bibliographische Detailangaben
Körperschaften: European Society for Opinion and Marketing Research (BerichterstatterIn), World Association for Public Opinion Research (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Brussels Printed by Editest 1967
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Titel Jahr Verfasser
Motivational rivalries and corporate compartmentation 1967 Serraf, Guy
Kommt dem Image-Begriff eine entscheidende Bedeutung in der modernen Absatzforschung zu? 1967 Winkler, Andreas
Standortforschung für Einkaufszentren 1967 Fickel, F. W.
The choice of media 1967 Bertier, P.
How to determine the optimum screening frequency of a movie commercial 1967 Morgenstern, A.
The development and perspectives of market research in Hungary 1967 Szabó, Làzló
The growth of the chemical industry's markets in Europe 1967 Aviron, Pierre
Märkte in Ost-Europa 1967 Feddersen, Berend H.
Image studies in industrial marketing 1967 Bos, H. L.
Integrated media research and systems 1967 Broadbent, Simon
Research and launching of new activities 1967 Buffet, Pierre
Einführung des Panel-Gedankens in der Industrie-Marktforschung 1967 Schwenzner, J. E.
Some conflicting situations in researching home and international markets 1967 Urbànek, Jan
Shopping centre surveys in Great Britain 1967 Sharp, Peggie
How corporate image research is used 1967 Bevis, Joseph C.
Company image research as a basis for umbrella advertising 1967 Berent, Paul H.
Siting studies for consumer durable shops 1967 Gordon, P. J.
Public opinion research in Yugoslavia 1967 Dzinic, Firdus
Market research and forecasting for the chemical industry : the state of the art 1967 Hutchesson, B. N. P.
How accurately can product purchasing behaviour be measured by recall at single interview? 1967 Parfitt, John
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