Dienstleistungen als strategisches Element eines Technologie-Marketing

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Veröffentlicht in:Marketing
1. Verfasser: Jugel, Stefan (VerfasserIn)
Weitere Verfasser: Zerr, Konrad (BerichterstatterIn)
Format: UnknownFormat
Sprache:ger
Veröffentlicht: 1989
Schlagworte:
Dienstleistung > Technologie > Marketingmanagement > Aufsatz in Zeitschrift
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