The marketing-R&[and]D interface do personality factors have an impact?

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Bibliographische Detailangaben
Veröffentlicht in:The journal of product innovation management
1. Verfasser: Lucas, George H. (VerfasserIn)
Weitere Verfasser: Bush, Alan J. (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 1988
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