On the measurement of retail marketing mix effects in the presence of different economic regimes
Gespeichert in:
| Veröffentlicht in: | International journal of research in marketing |
|---|---|
| 1. Verfasser: | |
| Weitere Verfasser: | , |
| Format: | UnknownFormat |
| Sprache: | eng |
| Veröffentlicht: |
1988
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