Cross-cultural differences in consumer attitudes and their implications for complaint management

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Bibliographische Detailangaben
Veröffentlicht in:International journal of research in marketing
1. Verfasser: Richins, Marsha L. (VerfasserIn)
Weitere Verfasser: Verhage, Bronislaw J. (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 1985
Schlagworte:
Konsumentenverhalten > Kulturelle Identität > USA > Niederlande > Aufsatz in Zeitschrift
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