Neuromarketing: decoding the role of emotions and senses and consumer behavior

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Bibliographische Detailangaben
Veröffentlicht in:	Cognitive behavioral neuroscience in organizational settings
1. Verfasser:	Cordeiro, Rodolfo (VerfasserIn)
Weitere Verfasser:	Reis, Ana (VerfasserIn), Ferreira, Bruno Morgado (VerfasserIn), Bacalhau, Lara Mendes (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2024
Schlagworte:	Neuromarketing > Konsumentenverhalten > Emotion > Aufsatz im Buch
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