Political marketing in the 2020 U.S. presidential election
This book focuses on the U.S. presidential election spectacle, from the primaries through to the November 2020 election and the subsequent events leading up to the inauguration of Joe Biden as the 46th president. A follow-up to Political Marketing in the 2016 U.S. Presidential Election, it uniquely...
Gespeichert in:
Weitere Verfasser: | |
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Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
Cham, Switzerland
Palgrave Macmillan
2022
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Schriftenreihe: | Palgrave studies in political marketing and management
Palgrave pivot |
Schlagworte: |
2000-2099
> Advertising, Political
> History
> Presidents
> Election
> Publicité politique - États-Unis - Histoire - 21e siècle
> Presidents - Election
> Political Marketing
> 2020 US Presidential Election
> Presidential Candidates
> Donald Trump
> Joe Biden
> Democratic Party
> Branding and marketing Strategies
> Republican Party
> Political Campaigning
> Big Data
> Populism
> Coronavirus
> Economic nationalism
> Economic populism
> US Presidential Race
> Political Marketing Theory
> United States
> Aufsatzsammlung
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Online Zugang: | Inhaltsverzeichnis |
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