Sociocultural Trend Reports as an Intelligence Tool of Strategic Cultural Management
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2022 |
Gomes, Nelson Pinheiro |
The Role of Values and Attitudes in Consumer Intention to Buy Green Technology Products
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2022 |
Halinen, Marianna |
Non-quality Costs in Clinical Laboratories and Their Implications in Brand Development: Case Study
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2022 |
Posada, Gladys Irene Arboleda |
The Moderating Effect of Knowledge on the Virtual Market in FIFA Ultimate Team
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2022 |
Pomikło, Sebastian |
The Influence of Post-purchase Experience on Customer Loyalty in the Telecommunications Sector in Portugal
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2022 |
Morais, Mafalda |
Fostering Business Education Using Playful and STEAM Pedagogy
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2022 |
Sigcho, Nathaly |
Marketing of Loneliness in the Omnichannel Communication Space of the City
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2022 |
Ponomareva, Alexandra |
The Narrative Within the Interactive Documentary for the Reconstruction of Memory: Enforced Disappearances in Latin America
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2022 |
Borja, Lupe Martinez |
Smart Retailing Technologies Impact in Brand Leadership and Market Performance: A Conceptual Model
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2022 |
Pratas, Joaquim |
The Impact of an In-store Self-service Technology on Customer Experience and Post-purchase Variables
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2022 |
Gagné, Virginie |
The Impact of Social Media Communication on Personal Brand Management
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2022 |
Machado, Evelin |
Employer Branding on Social Media to Engage Generation Z
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2022 |
Carbajal-Cribillero, Meredhit |
Challenges and Perceptions of Ecuadorian Journalists in the Transition to Cybermedia
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2022 |
Suing, Abel |
Online Brand Community Characterization with Engagement and Social Network Analysis (SNA) for Marketing Communication: The Subreddit r/intel
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2022 |
Oliveira, Natiele |
A Digital Business Model for the Wood Industry
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2022 |
Pinto, Agostinho Sousa |
Identity on the Web—Liquid Identity
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2022 |
Brandão, António |
Measuring the Impact of Risk Perception, Trust and Satisfaction on Loyalty in E-Marketplaces
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2022 |
Amorim, Carla |
Technological Development in Preventing Cognitive Frailty, Promoting Active Aging, and the Economics of Aging
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2022 |
Nieto-Vieites, Ana |
How Are the Vision, Mission, and Values Disclosed on the Websites of Large Companies?
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2022 |
Carvalho, João M. S. |
Does E-Servicescape and Perceived Value Matter for Generation Z in Online Apps?
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2022 |
Larasati, Anisa |