One-of-a-kind products leveraging strict uniqueness in mass customization

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Veröffentlicht in:International journal of research in marketing
1. Verfasser: Krause, Franziska (VerfasserIn)
Weitere Verfasser: Görgen, Jonas (VerfasserIn), Bellis, Emanuel de (VerfasserIn), Franke, Nikolaus (VerfasserIn), Burghartz, Pia (VerfasserIn), Klanner, Ilse-Maria (VerfasserIn), Häubl, Gerald (VerfasserIn)
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Sprache:eng
Veröffentlicht: 2023
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