CONFIRMATION AND DISCONFIRMATION: HOW DO BADGES CHANGE MOTIVATION FOR EWOM?

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Veröffentlicht in:AMCIS (27. : 2021 : Online) Digital innovation and entrepreneurship ; Volume 3 of 4
1. Verfasser: Nguyen, Long The (VerfasserIn)
Weitere Verfasser: Hess, Traci J. (VerfasserIn)
Pages:3
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2021
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