Navigating nationalism in global enterprise : a century of Indo-German business relations

Navigating nationalism in global enterprise a century of Indo-German business relations

Navigating Nationalism in Global Enterprise analyzes the role of nationalism in global business strategy, showing how multinationals act not just as drivers of globalization but also as sophisticated operators in a world of nations. Using the case study of German companies in colonial and post-colon...

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Bibliographische Detailangaben
1. Verfasser: Lubinski, Christina (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Cambridge, New York, NY, Port Melbourne, New Delhi, Singapore Cambridge University Press 2023
Ausgabe:First published
Schriftenreihe:Cambridge studies in the emergence of global enterprise
Schlagworte:
International business enterprises > History > Nationalism > Economic aspects > BUSINESS & ECONOMICS / Economic History > India > Foreign economic relations > Germany > Deutschland > Unternehmen > Indien > Nationalismus > Strategisches Management > Globalisierung > Geschichte 1870-1970
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