Cognitive computing based ethical principles for improving organisational reputation a B2B digital marketing perspective

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Veröffentlicht in:Journal of business research
1. Verfasser: Behera, Rajat Kumar (VerfasserIn)
Weitere Verfasser: Bala, Pradip Kumar (VerfasserIn), Rana, Nripendra P. (VerfasserIn), Kizgin, Hatice (VerfasserIn)
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Sprache:eng
Veröffentlicht: 2022
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