The global foundations of public relations : humanism, China and the West

The global foundations of public relations humanism, China and the West

"The Global Foundations of Public Relations: Humanism, China and the West explores the growing humanistic turn in public relations processes and proposes that this has compelling parallels in the roots of Chinese philosophies. As the leader of growth and power across the Pacific Rim, public rel...

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Bibliographische Detailangaben
Weitere Verfasser: Brown, Robert E. (HerausgeberIn), St. John, Burton (HerausgeberIn), Zhengye Hou, Jenny (HerausgeberIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: London Routledge 2022
Schriftenreihe:Routledge new directions in PR & communication research
Schlagworte:
Öffentlichkeitsarbeit > Kommunikation > Humanismus > Welt > Public relations > Humanism > Communication, International > Aufsatzsammlung
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The humanistic turn 2022 Brown, Robert E.
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Crisis communication in China 2022 Lyu, Joanne Chen
Humanistic turn : a new home for public diplomacy? 2022 Sevin, Efe
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