Going digital? the impact of social media marketing on retail website traffic, orders and sales

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Bibliographische Detailangaben
Veröffentlicht in:Journal of retailing and consumer services
1. Verfasser: Dolega, Les (VerfasserIn)
Weitere Verfasser: Rowe, Francisco (VerfasserIn), Branagan, Emma (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2021
Schlagworte:
Digital marketing > Retail > Social media > Time series modelling > Aufsatz in Zeitschrift
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