Drivers, consequences, and remedies of biased size perceptions in marketing
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2020 |
Ordabayeva, Nailya |
The recall and use of narratives as declarative and procedural consumer knowledge
|
2020 |
Wyer, Robert S. |
Social values in consumer psychology : key determinants of human behavior
|
2020 |
Suh, Wang Suk |
Brand attitude structure
|
2020 |
Kardes, Frank R. |
On the search for the perfect brand name
|
2020 |
Topolinski, Sascha |
A history of the study of consumer behavior
|
2020 |
Levy, Sidney J. |
The therapeutic utility of shopping : retail therapy, emotion regulation, and well-being
|
2020 |
Lee, Leonard |
Implications of product anthropomorphism through design
|
2020 |
Valenzuela, Ana |
Using visual design to improve customer perceptions of online assortments
|
2020 |
Kahn, Barbara E. |
Conducting international consumer research with children : challenges and potential solutions
|
2020 |
Lowrey, Tina M. |
Social media
|
2020 |
Humphreys, Ashlee |
Segmented clusters versus social groupings and status games : the changing landscape of luxury consumers
|
2020 |
Steinfield, Laurel |
The case for exploring cultural rituals as consumption contexts
|
2020 |
Otnes, Cele |
Emerging trends for consumer behavior practitioners
|
2020 |
Multari, Jim |
The lies consumers tell : the opportunities and challenges of studying consumer deception
|
2020 |
Anthony, Christina I. |
The interplay of the desired and undesired selves in everyday consumption
|
2020 |
Liu, Chihling |
The dynamics of multiple goal pursuit : situation and personality as determinants of goal stickiness and switching
|
2020 |
Ramanathan, Suresh |
Pricing in the digital age : implications for consumer behavior
|
2020 |
Winer, Russell S. |
The quantified self : self-regulation in cyborg consumers
|
2020 |
Ashman, Rachel |
How consumers' attitudes toward brands are shaped
|
2020 |
Brick, Danielle J. |